To be a business owner is about taking responsibility. In direct marketing the major force and those who have advantage are independent business owners. They are the stock barrel and gun of their business. They should take ownership and have synergistic networking with others of their kindred. The direct marketing independent business is most simple. That is its power. And the simplicity is deceptive because it needs your full personal expression and realisation. The driving force in all major businesses are capital. You invest in land, labour and equipments. That investment itself demand your total attention and devotion. But in case if a direct selling business owner his Dream is his primary driving force. He should be always motivated and propelled by his genuine Dreams. His game is for winning, not for defending as the normal businessmen play. Either he plays to win, or no game at all, for there is no question of losing. The greatest Networker Dexter Yager's most famous quote is ,"Don't allow someone to Steel your Dreams". All the creative aspects of life is powered by dreams of mankind, rather powerful dreams. Powerful dreams should be translated into goals. They are realised by the action energised from the power house of Dreams...Revolution is One of the gratest Dreams in socio political realm. Financial Freedom is the most powerful dream in Economic realm. But the political reality is bound on the economic reality. The revolutionaries are financially free. As Mao said revolutionaries live among the people like fish in the water. The direct seller is the revolutionary, the fish in the water who is neither a predator nor a prey...Its really silent revolution bringing financial freedom to deep individual levels. It is the baby of Free enterprise which build imperial capitalism. But in essence it is anti imperialist.
But Selling is less glamorous than revolutionary action.
American Cancer Society poster declares
"Smoking is very glamorous"